Blue Tokai Coffee Roasters, a company specialising in coffee, reported raising $30 million in a Series B fundraising round headed by A91 Partners. With this round, White Whale Ventures joins as a new investor. In addition, leading family offices and existing investors such as 8i Ventures, Grand Anicut Fund, and others took part in the round. The deal, which comes after the business’s prior investment in June of last year, is the most significant investment round in the Indian speciality coffee market to date, according to the business.
The money from this round will help Blue Tokai develop its operations and increase its market share in speciality coffee markets worldwide.
Additionally, it is trying to improve customer satisfaction, introduce several innovative fast-moving consumer goods (FMCG) items, and promote independent small-scale farmers.
According to Abhay Pandey of A91 Partners, “in the context of the large coffee-led QSR market opportunity, this is a compelling partnering opportunity for us.”
As the leading speciality coffee brand in the nation, Blue Tokai, he continued, “India is shifting toward coffee as their beverage of choice, and we are looking forward to further growing this category.”
Blue Tokai, an Indian speciality coffee brand with headquarters in Gurgaon, has four roasteries and more than 60 physical locations throughout India’s most important cities and regions, including Delhi-NCR, Mumbai, Bengaluru, Hyderabad, Kolkata, Chandigarh, Mohali, and Pune, as well as international operations in Japan.
In addition, Blue Tokai has worked with some of the nation’s most renowned stores, restaurants, co-working spaces, and hotels.
It concentrated on expanding its footprint across all channels, including our business-to-business (B2B) and business-to-consumer (B2C) solutions and our own cafés. In addition, it intends to highlight the efforts of 100 new speciality coffee producers over the next three years, enabling a more varied product lineup.
“We intend to open 200 additional outlets over the next three years, bringing our total to far over 250 cafés. Additionally, we will invest in our business-to-business division, bringing new technologies to our partners through our machine solutions, “said Shivam Shahi, Blue Tokai’s co-founder and chief operating officer (COO). Blue Tokai seeks to increase consumer access to speciality coffee through its cafés, brewing seminars, and website.
“We intend to open 200 additional outlets over the next three years, bringing our total to far over 250 cafés. Additionally, we will invest in our business-to-business division, bringing new technologies to our partners through our machine solutions, “said Shivam Shahi, Blue Tokai’s co-founder and chief operating officer (COO). Blue Tokai seeks to increase consumer access to speciality coffee through its cafés, brewing seminars, and website.
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