All four of their varieties, made with the best ingredients, are now available for purchase nationally on Amazon for $2.49 per can. The tea market is predicted to expand by USD 19.48 billion from 2021 to 2026, positioning the brand for continuous development in 2023.
In addition to their direct-to-consumer e-commerce site, 8th Wonder was formerly available in select specialty grocers such as Whole Foods in the Rocky Mountain region and Mother's Market and Kitchen and Lassen's Natural Foods and Vitamins in Southern California. Since its debut at Whole Foods, 8th Wonder has raised their sales by 397% and cultivated a passionate fan following in the Rocky Mountain area, as well as Orange County and LA.
"We are excited about our Amazon debut, which will allow us to reach customers nationally and develop the brand even further," stated Reed Rush, CEO and Co-Founder of 8th Wonder Tea. "The primary goal of 8th Wonder was to bridge the awkward, unnecessary gap between the traditional craft of tea and the more modern proliferation of sparkling waters, which has continued to grow in popularity."
8th Wonder contains no added sugar, sugar alcohols, GMOs, or artificial ingredients and is infused with ancient superfood ingredients such as cardamom, ginger, ashwagandha, chai, and apple juice. 8th Wonder is also organically certified, Whole30 approved, non-GMO project verified, paleo and vegan certified, gluten-free, and caffeine-free.
8th Wonder Tea plans to capitalise on the premiumization of functional tea products as consumers shift their preferences from regular tea products to beneficial products containing antioxidants and herbal teas, such as 8th Wonder, with another Southern California retailer launch to be announced in the New Year.
According to the Global Organic Tea Markets latest research report in November 2022, one of the most important factors driving market expansion, along with a shift in lifestyle and growing demand from the personal care industry, is the growing consumer preference for safe, chemical-free, and healthy consumables.